Publisher/Love Me Tender

Google翻訳
AD / ART is a collection of works by American photographer Chaeko Laidman (1951-). Laidman worked in the fields of fashion and advertising photography in the 1970s and 1980s, known for his bold use of saturated colors and surrealistic effects. His approach, combining artificial lighting, extreme contrasts, and cinematic settings to intertwine glittering pop culture with decadent imagery, overturned the conventional wisdom of advertising photography at the time and garnered a cult following. Published by Love Me Tender in Paris in 1983, this book contains approximately 100 images across approximately 130 pages. Transcending the boundaries of advertising photography and presenting them as art, it is an experimental attempt to reexamine the boundaries between photography and commercial design. This series of eccentric and provocative images is emblematic of the visual culture of the 1980s, while also vividly highlighting the relationship between photography and consumer society.